Distutils - can user designate install directory for windows installer?

[Timothy W. Grove]

I have successfully built a windows installer for my python program 
using distutils, (python setup.py bdist_wininst), but is there a way to 
do it that will allow a user ('user' == 'boss', in this case!) to 
designate the installation directory, rather than being forced to 
install into /Python/Lib/site-packages ? Thanks for any help.

Best regards,
Tim Grove