[TriZPUG] Triangle Built?

[Chris Calloway]

On 8/7/2012 7:24 AM, Gary Poster wrote:
> If this is intended to be a marketing tool, I'd expect a more polished and snappy logo.

Man, you can't have a logo without a committee. That's bike shedding 101.

Here's what I've learned of late about logos: the simpler the better. 
Basically, you want to picture your logo shrunken down to the size of 
one of those social networking icons at the bottom of bloggy blog posts 
like those facebook "like" links or retweet badges or rss icons. Those 
icons are usually about 10px by 10px. Your logo has to be pretty simple 
to scale that small. Like the simple idea of an anvil silhouette.

Remember how much people hated the redesigned Python logo when it came 
out? I didn't think there would be any end to the wailing, especially 
from the outrage-why-wasn't-I-consulted-outrage contingent. Yeah, and 
that turned out to be a really good logo because it scales well and has 
excellent color contrast when scaled small. I'll take scalable over 
polished and snappy these days.

So I'd rather see Calvin's idea simply have a more scalable color 
scheme. Black on dark red or dark red on black won't dither well.

Also, when I saw Calvin propose this idea, I didn't hear him to say it 
was Python-specific. Just that there are a lot of web developers around 
here, like the Boston Built idea.

Anyway, there are about fifty million marketing, design, and civic 
boosterism groups around the Triangle, some with several hundreds of 
members. I bet those one of those groups would be a good home for this 
excellent idea.

-- 
Sincerely,

Chris Calloway http://nccoos.org/Members/cbc
office: 3313 Venable Hall   phone: (919) 599-3530
mail: Campus Box #3300, UNC-CH, Chapel Hill, NC 27599